PROJECT DETAILS

Visionworks

Project Credits
Brand: Visionworks | Photographer: JJ Sulin | Agency: Leo Burnett

This back-to-school shoot with photographer JJ Sullin for Leo Burnett Chicago provided us the opportunity to recommend that our casting call include talent with Down syndrome: a population that often reaches for glasses. The shoot garnered positive media accolades for the client as a result.

Category

Behind the Scenes


OUR VALUES

In line with our mission we are committed to the following, both on set and throughout our offices:

  • Sharing our sustainability best practices across the industry
  • Creating a safe, supportive, and fun workplace
  • Embodying our Justice, Equity, Diversity & Inclusion (JEDI) principals
  • Being proactive — not reactive — to the needs of our clients and crew
  • Advocating for an accurate representation of cultures, bodies, identities, abilities, and races as well as the removal of harmful stereotypes in advertising

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