PROJECT DETAILS

Boursin Cheese

Project Credits
Brand: Bel Brands USA, Inc | Director + Photographer: Michael Maes | Agency: VMLY&R

To promote this classic spreadable cheese in partnership with VMLY&R, we worked with director and photographer Michael Maes to capture both still and video assets. We sourced a super-star food stylist to make everything look good and develop recipes for key assets.


OUR VALUES

In line with our mission we are committed to the following, both on set and throughout our offices:

  • Sharing our sustainability best practices across the industry
  • Creating a safe, supportive, and fun workplace
  • Embodying our Justice, Equity, Diversity & Inclusion (JEDI) principals
  • Being proactive — not reactive — to the needs of our clients and crew
  • Advocating for an accurate representation of cultures, bodies, identities, abilities, and races as well as the removal of harmful stereotypes in advertising

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